Strategy in four forms.
Three Plus Six LLC offers four forms of engagement, tailored to your situation and stage of business. Each begins from the same foundation: customer creation and relationship design.
CARD
Redesigning the relationship between advertisers and agencies.
Overview
A specialized service for advertiser procurement and marketing departments. We support agency selection, scope definition, fee design, and relationship review -- moving beyond ritualized pitches toward healthier, more sustainable partnerships.
Situations this addresses
- Concerns about the effectiveness of your current agency relationship
- A desire to rethink pitch processes and evaluation criteria
- Multiple agencies whose roles and compensation need alignment
- A need for neutral mediation in relationship repair or restructuring
Core modules
Agency Audit / Pitchless Selection / Pitch Management / Scope of Work Architecture / Fee Benchmarking / Relationship Health Check / Conflict Mediation
Strategy Sprint
Structuring business challenges and narrowing the next move.
Overview
An intensive, short-term engagement that walks alongside executives and business leaders. We structure complex challenges, then identify the highest-priority strategic options. Effective before major decisions -- new ventures, brand redefinition, organizational change.
Situations this addresses
- Too many challenges, unclear where to begin
- New business or brand strategy issues that need framing
- Internal discussion alone is not reaching conclusions
- A neutral external perspective is needed before a key decision
Deliverables
- Structured challenge map
- Prioritized strategic options (narrowed to 3)
- Initial execution plan outline
Advisory Retainer
Ongoing strategic counsel at the leadership level.
Overview
A continuing advisory relationship conducted through monthly and quarterly dialogue. We cover marketing strategy, branding, and organizational design -- not as one-off recommendations, but as counsel that moves with the rhythm of your business.
Situations this addresses
- You need an external strategic partner before hiring a full-time strategist
- You want an outside perspective in executive-level discussions
- You are building for the medium- and long-term, not running short-term campaigns
- You have completed a Strategy Sprint and are looking for continued support
- You want to use the SECI model to embed marketing thinking across the organization
Open Platform Partnership
Growing value together over a long time horizon.
Overview
A co-creation partnership for organizations in sports, regional development, and the social sector -- those seeking to build brands and businesses over the long term. Contract structures and team composition are designed individually for each engagement.
Situations this addresses
- You want to treat community and regional relationships as a growing asset
- You need long-term accompaniment, not a one-off project
- You want brand and business strategy designed as one
- You need a flexible team of assembled external specialists
Not sure which service fits?
You do not need to arrive with a service name in mind. During the initial consultation, we will listen to the contours of your challenge and work out the right form of involvement together.
If you want to reexamine how you work with agencies:
We will guide you toward CARD.
If you need to structure challenges and decide your next move quickly:
Strategy Sprint is a good fit.
If you are looking for ongoing accompaniment:
Advisory Retainer is the place to start.
If you envision a long-term co-creation relationship:
Open Platform Partnership may be right.
From inquiry to engagement
Reach out by email or through the contact page. Your situation does not need to be fully defined.
We listen, organize the issues, and suggest a direction for support where appropriate.
We outline the scope, duration, approach, and fee structure in a written proposal.
Once agreed, we confirm the team and process and begin.
Start by telling us
where you are.
You can reach out even when the challenge is still vague. If the right form of support is not yet clear, we will sort it out together in the initial consultation.